The project aims to study privacy management by investigating how individuals learn and benefit from their membership of social or functional groups, and how such learning can be automated and incorporated in modern mobile and ubiquitous technologies that increasingly pervade society. The project will focus on addressing the privacy concerns of individuals in the context of their use of pervasive technologies, such as Smartphones and Clouds and aims to contribute in three research areas: (1) engineering of adaptive systems that guide their users to manage their privacy; (2) the development of logic-based machine learning techniques to alleviate the cognitive and physical load of personalising users’ privacy requirements; and (3) empirical investigation of the privacy behaviour of and in groups, in the context of both collaboration and conflict. This is a joint project with The Open University and the University of Exeter, funded by the EPSRC (Grant No EP/K033425/1). At Imperial the project is led by Dr Alessandra Russo.